Writing for results

Written communication, like all communication, is personal. People have their own styles, habits, approaches and responses. But the written word, perhaps more than any other medium of communication, is widely open to misinterpretation - even causing negative results where positive ones were intended! 

 

This inventive and highly interactive one-day course unveils the secrets of better business writing.  Designed to take the agony out of the process, the course outlines some simple but powerful methods and principles for producing more persuasive, more effective documents and e-mails.

 

Learn to:

• To persuade through the written word.
• To consider the effect of the writing on the reader.
• About the use of building blocks for effective writing.
• How to structure an argument.

 

Feel:

• Confident in your writing.
• More assured in starting and structuring documents.
• Positive in your ability to be effective in your writing.
• Creative in your approach.

 

Be more able to:

• Create a clear and unambiguous purpose.
• Apply your natural creativity.
• Get the tone right.
• Write e-mails that have the desired impact.

One-day £485 + VAT

Price includes: A welcoming breakfast, nutritious lunch and afternoon tea and all workshop materials.

To book your place or to find out more please call, Caroline Kennedy, on 020 7033 2376 or email carolinek@maynardleigh.co.uk